Promotional products, promo giveaways, premia, event swag – there are many names for branded merchandise but what exactly is it and what are the benefits in using it in your marketing activities?

When we are asked to describe promotional products, we usually start with ‘any business gift you can put your brand on’! When you think of promotional products, pens, mugs, t-shirts and caps probably jump to mind, but there is a whole host of merchandise which can incorporate your logo, contact details and a call to action.

It goes without saying that we live in a world dictated by technology – particularly at the moment, and so branded gadgets and technology has become a massively popular promotional trend of late. Branded headphones/speakers, power banks, wireless chargers and cable adaptors are all common choices to brand.

 Eco-friendly promotional gifts which are recyclable, reusable or made from sustainable materials are also an extremely desirable branded gift option.  They can help to convey your companies ethos and stance on protecting the environment which is a high priority for many.  Another current promotional product trend this year is for letterbox friendly items and branded gift sets which can be sent to reward and boost morale for those working from home. 

So there is a lot more than meets the eye when it comes to promotional products – it doesn’t just have to be a cheap pen or a tin of mints given away at events or exhibitions.

At MidasPromotions, we believe in delivering only the highest quality products to our clients. 

Our extensive product range contains just about anything you could need for your marketing campaign. Feel free to contact us to find the best promotional product for your needs. 

If you can’t find your ideal product on our page, feel free to email us at david@midaspromotions.ie, and we would be happy to source it for you.